Find your Coach
BetterUp
Request a demo

Finding your North Star: Uncovering your life's purpose

February 20, 2024 - 19 min read

hand-holding-compass-toward-mountain-finding purpose

Jump to section

Demystifying the "purpose" quest

Do you lack purpose in life?

Step-by-step: How to answer "what is my purpose?"

Advanced tools for discovering your purpose

Kickstart your search for meaning and purpose

If you find yourself feeling unfulfilled, bored, or like something is “just missing” from your daily life, it may be worth considering the question “What is my purpose?”

No one wants to feel like the time and effort they’re pouring into their work and free time aren’t helping them grow. But, within the busy lives we often create for ourselves, it’s easy to fall victim to monotonous routines for the comfort and sense of control they provide.

Identifying your true purpose (or purposes) can help spark energy, passion, and excitement for the future that you may have never felt before or have only experienced in passing. 

In this article, you’ll learn how to discover if you’re lacking purpose in life, get a step-by-step guide on how to find your purpose, and leave with practical tools to pinpoint and start journeying toward your life’s purpose.

Demystifying the "purpose" quest

guy-contemplating-the-sun-in-the-mountains-15-questions-to-discover-your-life-purpose

“Finding your purpose” is a phrase often thrown out in different contexts, including life coaching sessions, career brainstorms, and mental health settings like therapy. This can muddy the waters for what it actually means to find your purpose and which areas of life you should consider.

Before you dive into finding your purpose, let’s break down the concept of having a purpose and why it’s important.

What is a life purpose?

A life purpose is an overall vision for your life based on the things that are most meaningful to you. It’s often a central goal or set of goals that include the following:

  • Guide decision-making
  • Provide direction
  • Create a sense of meaning
  • Influence behaviors 
  • Determine how you prioritize your time

You can think of the purpose of life as your “why” or the reason you get out of bed each morning. It’s the motivating factor behind many things you do that shape your goals and make you feel like you’re on this planet for a reason.

Why is finding purpose important?

Aside from providing a sense of direction, focus, and self-worth, finding your life’s purpose comes with a range of benefits, including:

Recent research shows a strong sense of purpose leads to positive social well-being and lower levels of loneliness. A purposeful life can also reduce impulsive behaviors and lead to a longer life.

Life purpose examples

To offer a better sense of what it means to find your life purpose, here are a few life purpose examples to inform and inspire your journey:

  • Raising a family and setting the best example for your children
  • Supporting a social issue, such as climate change or racial equality
  • Creating a legacy that helps others who have faced similar challenges
  • Becoming a researcher to contribute to better medical treatments
  • Traveling the world to experience new cultures and perspectives

It’s important to remember that your purpose statement doesn’t have to be grandiose, like solving world hunger. Purpose comes in all forms, as everyone derives meaning from different sources.

Understanding the journey

Answering the question “What is my life purpose?” may seem like it should be straightforward, but doing so is often anything but simple. Finding your purpose is a journey with ups and downs. 

At times, you may feel on top of the world, proud of all you’re doing and the difference you’re making where it matters most. But in other seasons, you might languish and need to regain your sense of purpose.

All these emotions are normal, so give yourself some grace if you feel you are lacking right now. You can always get back on track.

Do you lack purpose in life?

man-unmotivated-on-his-desk-looking-at-his-computer-15-questions-to-discover-your-life-purpose

Speaking of lacking purpose — how do you know if you’re struggling to find your purpose? One tell-tale sign is experiencing purpose anxiety, which is a nervousness about being able to find your purpose.

It can be easy to put a lot of pressure on yourself to find the best-fitting purpose and dedicate your life to it. But you may have more than one purpose that changes throughout your life's chapters. 

If you feel frustrated about your life purpose not feeling obvious, remember you have an entire lifetime to find your passions. Don’t let purpose anxiety keep you from putting in the work for self-improvement.

Here are some other signs that you might be lacking a sense of purpose:

  • You have little energy
  • You don’t feel enthusiastic about the future
  • You don’t think you’re making a difference
  • You’re not able to recognize the things you are accomplishing
  • You don’t feel like doing activities you normally enjoy

Step-by-step: How to answer "what is my purpose?"

girl-writing-on-a-calendar-15-questions-to-discover-your-life-purpose

If you feel discouraged about finding your purpose, there are some mental exercises and steps you can take to come closer to your true calling. Try thinking through these steps and writing down your initial thoughts as you go.

Identify your life values

You can’t answer the question “What is my purpose in life?” without answering, “What do I value?” Your core values are the beliefs that guide the way you live and what you prioritize. 

Examples of personal values include the following:

To uncover your personal values, answer the following questions:

  • What has been the most meaningful moment in your life? Why was it meaningful?
  • When have you felt least satisfied?
  • What accomplishments do you take the most pride in?
  • What’s your ideal environment?
  • What makes you angry?

Take the time to self-reflect on specific moments and the emotions you felt to help you discover patterns in the things you care about.

Set meaningful goals

Once you have a solid list of core values, brainstorm meaningful life goals that align with them. 

For example, if you value generosity, set goals to volunteer time, money, or resources to a cause. If you value sustainability, for example, make it a goal to begin composting at home. Once you achieve that, you can set a goal to use the compost in an herb and vegetable garden and complete the cycle.

Address your fears 

If some of your goals feel unattainable, what’s holding you back? What do you fear might happen?

It’s not uncommon for there to be logistical or emotional barriers to investing 100% into your goals and values. You might fear failure, rejection, or not being good enough at something to go after it. 

Make a list of any fears that come to mind, and be your own devil’s advocate. Are your fears logical? Are there any ways you can work around them? If you’re struggling to overcome your fears, ask a trusted friend for their input on breaking down these walls.

Explore your passions

Your passions and interests can indicate the area(s) in which your life purpose might lie, but they can be hard to identify. They can be so ingrained in your way of thinking that you become blind to them. 

If you’re unsure what your passions are, ask the people who know you best. You may already be pursuing them without realizing it. Perhaps you’re an unofficial mentor to young people in your community. If so, being a coach or mentor could be your passion.

Another way to find your passion is to think about what you’re good at. If you’re great at helping others handle relationship issues or problems with their boss, consider a career as a personal coach. You could even create purpose in your work by pursuing coaching classes or certificates. Or, you might prefer to keep your passion as a hobby or turn it into a side hustle instead of a full-time source of income. 

Start small to build momentum

Determining your life’s purpose may feel daunting, and setting goals that are too big can quickly become overwhelming. It might deter you from taking any steps at all.

If you’re interested in changing careers to better align with your purpose, don’t immediately jump ship and apply for other roles. Start with a goal of researching the industry and position, asking questions like these:

  • What are the day-to-day responsibilities?
  • What do people like and dislike about this line of work?
  • What qualifications or skills do you need to succeed?

Begin with a discovery process that feels more attainable but is still driving you toward your mission.

Build your community

Purpose often involves connecting with others who share similar interests, so being an active community member can contribute to a greater sense of purpose in life. 

When you find your purpose, you’ll discover that many others share your passions and values. Joining or creating a community allows you to find that sense of connection with others as you work together toward a common goal. It can also be a great way to hold yourself accountable.

Practice gratitude and self-acceptance

Practicing self-acceptance can help you be kinder to yourself when things go wrong. We all make mistakes. Instead of beating yourself up for your failures, try to see each setback as an opportunity to grow. 

Practice self-compassion to help you develop self-awareness. When you accept all of yourself, you’re more likely to give the best of yourself in every situation. This might be at work, with your family, or while doing the things you love. 

Never stop experimenting

Personal goals and values can change over time, and that’s OK. Your life’s purpose doesn’t need to remain stagnant. Stay curious about the world around you, and watch out for situations that may uncover emotions you weren’t expecting.

This concept of continued curiosity can be especially important when finding your purpose after college. This is a time to explore new career paths and try new things with a growth mindset. You never know what unexpected passions you may stumble upon.

Advanced tools for discovering your purpose

Some of the above steps may feel vague to you. If that’s the case, explore using various tools for a more defined head start. 

friends-hiking-on-the-mountain-15-questions-to-discover-your-life-purpose

Personality assessments

Personality tests are great for helping you find your core values and identifying your true self. Many personality assessments also provide results that share the following:

Here’s a list of free personality assessments you can take right now.

Purpose coaching

Sometimes, you need an outside perspective and sounding board to find your purpose. Consider signing up for purpose coaching if you’re having trouble finding it alone.

A purpose coach can help you visualize your ideal life, identify your passions, and create a roadmap to get you there. Answering a set of questions can help you match with a purpose coach who fits your needs.

Mindfulness and meditation

Finding your purpose requires awareness, which you can elicit from cognitive exercises like mindfulness and meditation. Mindfulness can lead to a positive change in attitude, improve mental fitness, and create greater resiliency for stress and depression. 

Additionally, meditation can make you more self-aware, keep you centered, and help you think more creatively.

Kickstart your search for meaning and purpose

“What is my purpose?” is a big question that requires deep self-reflection to answer meaningfully. If you need brainstorming and goal-setting support, consider working with a 1:1 expert coach who helps people like you answer this question daily. 

Learn how you can benefit from a personal coach, or find your coach now.

Discover your authentic self

Kickstart your path to self-discovery and self-awareness. Our coaches can guide you to better understand yourself and your potential.

Discover your authentic self

Kickstart your path to self-discovery and self-awareness. Our coaches can guide you to better understand yourself and your potential.

Published February 20, 2024

Maggie Wooll, MBA

Maggie Wooll is a researcher, author, and speaker focused on the evolving future of work. Formerly the lead researcher at the Deloitte Center for the Edge, she holds a Bachelor of Science in Education from Princeton University and an MBA from the University of Virginia Darden School of Business. Maggie is passionate about creating better work and greater opportunities for all.

Read Next

Well-being
14 min read | June 2, 2022

Life purpose: The inspiration you need to find your drive

Life purpose examples can help you figure out what your purpose is. Learn how you can start living a life of meaning with a life purpose statement. Read More
Well-being
18 min read | February 3, 2024

15 questions to discover your life purpose and drive meaning

Use these 15 questions to discover your life purpose to find more meaning and belonging. Learn how you can start crafting a better life today. Read More
Well-being
14 min read | May 5, 2023

4 steps to create a personal vision statement and change your life

Create a personal vision statement to base your decisions on personal and professional goals. Change your life by making purpose-driven choices. Read More
Well-being
15 min read | May 17, 2022

When purpose is hard to find, how to move forward with intent

Learn what to do when you think “I have no purpose,” what purpose anxiety is, and how you can overcome it. Read More
Well-being
16 min read | June 9, 2023

9 meaningful life goals to pursue for long-term fulfillment

Setting life goals is a great way to align your actions with your deepest priorities. Here are nine example goals that can heighten your sense of purpose. Read More
Well-being
13 min read | October 3, 2022

What finding a job you love means for your career

Your guide to learning how to find a job you love. Check out a step-by-step list to help you uncover your purpose and passions to help you love what you do. Read More
Well-being
8 min read | July 25, 2022

Is something feel missing? Here’s how to find your meaning in life

Searching for the meaning of your life can be complicated. Try these strategies to discover your purpose. Read More
Well-being
14 min read | June 30, 2022

It’s OK to be sad. Here's why you need some sadness and how to use it

We hear a lot about how to be happy, but sometimes we need to be sad, too. Here’s everything you need to know about the purpose of sadness. Read More
Well-being
18 min read | July 14, 2022

Change your life (for good) with more purpose and passion

Here’s everything you need to know about purpose versus passion to help find your true self and set you on the right path. Read More

Similar Articles

Well-being 

15 questions to discover your life purpose and drive meaning

Well-being 

How to find your purpose — 7 tips

Professional Development 

Finding your version of success: 29 tips to accomplish your goals

Well-being 

What finding a job you love means for your career

Well-being 

Discovering your true north makes life easier: Here's why

Well-being 

When purpose is hard to find, how to move forward with intent

Well-being 

Trying to find your calling? These 16 tips will get you started

Well-being 

Life purpose: The inspiration you need to find your drive

Well-being 

Are you having post-grad blues? 8 Tips for finding purpose after college

Stay connected with BetterUp

Get our newsletter, event invites, plus product insights and research.